Event Marketers Catching Up To Twitter Using Twitzu

While some people are finding it extremely difficult to understand what to do with twitter, others are coming up with actually good use-cases. I was wondering why people aren’t using twitter as a quick and informal RSVP system for their private gigs, turns out Twitzu makes it even easier.

Twitzu is an application with which allows you to create event pages for your events, whether it’s a small meetup or a massive party; and send the invitation to your Twitter followers. The real value is that people from your community or social groups can actually RSVP immediately with just a click. All they have to do is click the yellow RSVP button and you’ll get a notification.

Personally, I think Twitzu can work better for smaller scale events and meetups, provided that your contacts are Twitter users. Some people ask why they can’t just send out the message via Twitter. Well they can if they want to, the benefit Twitzu adds is that you can have a simple event page with the details of the event and venue. And it also has that auto RSVP processing built into it which is a great time-saver. So, if you can’t fit the entire invitation in 160 characters and spend the time to process the replies, use Twitzu instead…

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  • The challenge with this, is that many folks in my "real network" that I would invite to an event, still find Twitter frivilous and haven't jumped on the bandwagon. But the Twitzu tool does sound interesting. Like any tool, it needs critical mass, and these folks have less than 3000 unique visitors per month. Good luck guys!
  • If you have a list of twitter users you want to reach than Twitzu seems a great option. I just checked it out and they do more than just events. You can also build a page around a special deal or contest. This is another great example how you can promote your events online without having your own website. Twitzu has page rank of 4.
    On top of that Twitzu has the nice build in features to allow you to receive RSVP's from your recipients and to build a campaign for you on twitter.
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