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Putting your contacts in one place - the Soocial way

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Soocial is a pain relief when it comes to managing the headache of finding contact information. People who network a lot, have tons of contacts to manage in a multitude of different places. Soocial is a tool that syncs them all up into one master address book. No matter where you add or change some contacts details, this tool updates the connected web apps, devices automatically. Phew, quite a relief!

Hassle-free contacts:

If you can ignore the cheesy Hasslehof picture on their main page, I’d say do give this tool a chance. Its a great way of making sure your networking contacts are insync, updated and handy. So, currently they work with 37signal’s highrise, Gmail, Mac’s address book, their own online application and different kinds of telephone devices.

With the onslaught of networking tools, its good to see that people realize the need to add some organization to the chaos. Organized chaos, so as to speak. Truth is, each one of these contacts is important. Some may turn out to be partners, some potential customers, some prospects, some evangelists, some super promoters, some regular followers, some will teach you a thing or two. When we’re crunched up on time and need to get things finished, we often don’t have the patience to parse through multiple address books to select or shortlist people. But if you have them all in one place and have them organized into categories, its easier to make the best use of them.

Simon U Ford (SUF.EDBD)

Today’s tip! The first step to being super organized is to manage all of your passwords in you’re browser. Being able to share them across your team is a bonus.

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  • Hold on guys not so fast... ;-)

    I'm Stefan Fountain, founder and CEO of Soocial, thought it would be helpful to chime in with my thoughts.

    @chikefitz We had some trouble sifting through the valuable tweets over the weekend. Getting swamped with mentions from Eventslisted... (see http://search.twitter.com/search?q=soocial and you'll see what I mean).

    @chikefitz / @EventsListed:
    In response to your questions of traction, number of users and general business sustainability. Of course it's very important for users to be able to trust a company, especially online companies and even more so for products that store data as valuable as your address book.

    There are 2 aspects to this:
    1) we have more active users than your stats
    2) our focus has been on create the product not on marketing it yet.

    Right now we are still in public beta and our goals have not been to grow our user base even though this has happened and we have approx 30.000 users. Not sure where you get your stats from but there are more than 5000 users. Probably because the stats only measure unique visitors _to our website_. One of the benefits of Soocial is that it runs in the background and has a 'set-and-forget' nature, thus not requiring you to go to our website. If we do our job right you'll rarely have to go to our website! This is a good thing and something that a lot of sync tools forget (that is they get in your face too much).

    Our goal has been to make the product work, doing this in a live environment with real users is risky but the only way to make sure we get it right. We are working hard to get the technology down and create something people find immediately useful. And we still have enough runway (=funding) to be sure to be around in a few years. We believe that the biggest bottle neck to growth is not marketing (yet) but getting all the sand our of the cogs first. Once that's there it will start to grow. If you guys believe you can helps us remove that sand -- then please sign up and lend a hand. We listen and we move fast and improve where we see users needing new, different or clearer features and benefits.

    Hope that makes sense and thanks for the write up Simon!
  • Hey nice to see you're listening Spif. A good sign that you're going to make it through this phase,...I know where you're coming from.

    I'm in the same phase,..well no actually. I am probably 6 months behind you with Events Listed.

    In saying that. We've still got to stay ahead of the curve. That's the name of the game though and If it were easy,...everyone would be doing it. We wouldn't want to be then.

    Let me know if I can help.
  • I must admit finding ways to manage my time more effectively is a winner. Sometimes even a little conversation of value should be recorded. Even on twitter.
    Thankyou for this new resource. Have you seen others & tested them?
  • I'll have to take a look at this. I've struggled with proper contact management across all of the different social media sites, especially with people who have different usernames.

    I used to keep everything in MS Outlook, but one crashed hardrive and a corrupt archive caused me to lose 8 years of data.

    Doug
  • OK Simon, every once in awhile I have to respectfully disagree with you. One of my "gauges" for adopting a new application isn't how cool it is, it is how many users they have. Soocial is a great concept, but they have just over 5,000 users per month. You cannot sustain a web based business without users. I'm going to hold off until they get some real traction before I invest any time in putting my contacts in someone's hands that may not be around a month or two from now.
  • Chicke, waiting for the tipping point and joining in with the masses to become a part of the crowd wanting share in a new opportunity once the risk has been eliminated is a choice. Few people choose to take a risk and become an early adopter at a time where there are no guarantee's. They put their reputation on the line to support a concept before the crowds are lining up.

    Its the early adopters who the crowd follows. They're leaders who know where they are going. They know where things are heading so can best assess an opportunity in making a measured assessment as to whether or not they will support before its popular. Those early adopters who consistently get it right time and again become the thought leaders of their industry. It's the front end of any start business or application where reputations are made or broken by those who have the courage to put it on the line.

    It's in the risk of forming a view and leading others into seeing it before their views are already widely adopted. Once enough people start to see what they see the population will blindly follow the direction momentum takes them. The tipping point.

    The masses who follow are just that. They're followers. My best guess is that 95% of the population are just that!

    I also note that if a new start up does not get the support of enough early adopters. The masses will never follow because momentum will never reach tipping point.

    So the question is. Should Soocial be upset by the thought of you not agreeing with me. That you are not supporting them? Or should they be trying to convince you otherwise because you're someone who's support will assist them in achieving their desired outcome?
  • Ah, but I am an early adopter in a big way. It is just that moving certain things like my contacts to "cool new" platforms is still just too risky. I'll happily migrate them to MobileMe or to my Google account, but not a startup.

    I'm an entrepreneur don't forget Simon, and I want folks with cool technology to succeed. They should care what I think, but doubt that they are staying up past midnight checking out their name in "Trackur" or search.twitter.com to see what you and I are saying about them!
  • If they were maybe they would have more than 5000 active users,..<-;
  • "Ain't it the truth!"
  • Inspired by your article, I just went to Soocial and checked it out. It is a great tool. What I like is that you can make changes from anywhere in the world. And if you were to loose your cell phone you still have all your contacts, which is a nice bonus.

    Being organized is a definite plus when it comes down to social media. There is so much going on all the time. Not having to go through several contact lists is a welcome time saver.
  • Organizing my contacts it a task I often find daunting. I will be sure to check out this tool. For while developing relationships, it's so important not to lose that important name and contact info~
    :~) Robin
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