Social Traffic | Social Media Marketing

There was always going to come a day when the mindset that attracted us all onto the one page shifted because money would become involved. It’s natural, because when you work hard enough – your body and mind starts to expect returns. There is only so much you can push. The interesting thing is that this level of stamina varies from person to person. Some hold on for years… others break down in days.

My biggest asset in business is a fundamental understanding that the larger an organization is, the less accountable individuals within it become, to varying degrees. The varying degrees come down to efficiency in management.  The more transparent each individual’s contribution is made the more accountable the organization is. In a perfect world everyone just does what is expected of them. In the real world, people just do enough to maintain their status quo and do only the bare minimum in order to enjoy the benefits. There are some people in this world who like to take the easy ride whilst it’s on offer, and bail whenever held accountable for having pitched in or not.  If someone creates opportunities for them, they would take those efforts for granted. They will do what they feel they have to in order to reap the benefits the opportunity represents without investing their skin in it – without taking ownership of the fact that an opportunity is just that. It’s an opportunity that has to be turned into an asset by the people who put their hand up to own it. Someone presenting an opportunity to someone else does not mean the person presenting the opportunity owes the recipient success. It’s simple enough to identify this mindset, just add money into any equation and sit back, watch the dynamics shift… conformity and the greater good flies out the window, greed will almost always overtake the short sighted, and greed will drive them to conspire against others to secure what can only be described as short term gain. Luckily Social Traffic has now gotten to the stage where money has entered the equation – which is why I found it appropriate to discuss this mindset right now.

Then there also people you can bank your life on. Their loyalty to the cause is evident from their actions and decisions. They’re upfront about their perspectives rather than letting hypocrisy seep through their skin. They are your indispensable lieutenants, and they make or break your business and campaign. No matter what you bring into the equation, they won’t fail to look at the bigger picture. Their focus is always to elevate their intent in order to enhance the effect they have on any opportunity. They play for the team of people who have taken ownership of the opportunity, their focus is on how to beat the odds with a view to achieving common goals. They understand that its up to them to turn any  opportunity into an asset. A lot of people on this journey have been following me for anywhere up to 2 years. What has been most rewarding to me is to see that 2/3 of all the evangelists who added the most value to the Social Traffic organization’s efforts in wave one are people who had been following my blogs for a long time. These guys know me well. They will tell you my mantra advice is always to add value to become valuable. I can’t tell you how much satisfaction I get from seeing so many of these people adding so much value throughout this leg of our journey together. These are the people along with the other 1/3 of stars who only joined me throughout wave 1 that I want in my business circle. These are the people who I talk about when I discuss quality relationships being so much more valuable than a large quantity of relationships across Social Media.

Sometimes all you really need is patience to see things tie into place, and trust to believe that it will.

Everything that I have done so far for both Events Listed and Social Traffic has been part of a bigger plan. I have put a lot of money at risk to launch my online business and invested a lot more into the right knowledge to succeed. What a lot of people who are new to Social Traffic wont know is that this campaign was launched off the back of my already extremely successful Social Traffic book launch campaign executed in Facebook over 9 months ago now. I attracted 4000 people to a sales page where more than half of them downloaded copies of my book, called “Social Traffic”. I wrote and launched my book for the sole purpose of establishing myself as an authority in applying Social Media, in event marketing.  My 3 month book launch campaign was one of 12 revolving door campaigns my Events Listed team had prepared from pre-launch to post-launch, as part of our master plan to become a world authority in Social Media and Event marketing. The Social Traffic (2) campaign was the second part in my Social Traffic (1) book launch campaign. The Social Traffic  launch series began after 6 revolving launches for my Events Listed parent campaign.

These campaigns have seen me practice what I preach in that those reading my book are participants in a real world example of my excution of  what I preach. My revolving door launch strategy is in full flight and I have an announcement to make that will cement these strategies as being one of the most effective social media launch campaigns in the history of social media. My milestone announcement will humble all of the internet marketing guru’s million dollar launch promotions into insignificant, and it was achieved by doing exactly what I wrote about in my book. This milestone is much bigger than my target of becoming one of the top 5 bloggers on the internet in the space of Event Marketing in new media. Stand by for a massive announcement that will shift all social media boundaries in the coming weeks.

Stay tuned for another post tomorrow where I will continue my wrap up of the Social Traffic (2) launch campaign which includes my evaluation of Social Traffics Earthday Birthday campaign and our bid to start up a company with zero dollars working capital that would try its hand at being a Social Media marketing firm available for hire.

My book has the step by step details of exactly how you can achieve this same level of success in Social Media marketing - Social Traffic.

Simon U Ford (SUF.EDBD)

Visit my “event line blogs”

Social Traffic – The book

If you enjoyed this post, please consider leaving a comment or subscribe to the feed and get future articles delivered to your feed reader.