Our Campaigns
Organise an event this Earth Day(22nd April 2009) |
What Social Traffic’s bringing to the table
The Global Connection Behind a Global Consciousness
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This earth day, millions of people will be getting together everywhere around the world to celebrate the earth… |
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But these events are all isolated and locally limited…. |
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Imagine if everyone going to one of these events chipped in just $10 to buy Mother Earth one big, fantastic present…. |
Imagine what we could get for the earth!
Is it possible?
Yes it is. We are making that vision a reality right now. It’s called Earthday Birthday and we’re asking you to join us. It’s your party, care if you want to. Add yourself to the guest list.
Who Benefits?
Earth-conscious event organizers:
- List your earth day event on EventsListed for free.
- Free state-of-the-art event management and promotion tools (budgeting and task managers, multi-media, search engine submission, networking, ticketing sales, and much more!)
- Free super-promotion for your event by the experts at Social Traffic
- Free top-caliber event launching training
- Full connection though the Google Friend Connect engine for quality relationships
- Free premier training on harnessing the power of Google Friend Connect
Individuals who care about our world:
- Connect with hundreds of thousands of people around the world who care as deeply about earth day as you do
- Become a part of a critical mass for real-world results
- we provide the global connection for the global consciousness
- Chip in with everyone else for Mother Earth’s Earthday Birthday gift!
Us:
- We launch our valuable services to the globe
- We start with a reputation of being able to move serious numbers of people for real-world returns in a way that has not been done before, while at the same time helping the world.
And of course Mother Earth:
- She gets the best present of all!
- For the first time since earth day was founded, the whole world can come together to celebrate and honor it.
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Quitting for a Cause |
Hey Smokers!
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You have a special opportunity to help the world and help yourself this earth day. Have you ever thought about quitting? Have you tried? We know it’s not easy. But we’ve got something that could be very valuable to you.
Here’s the idea – Nicotine Solutions is a company with a 90% success rate of helping smokers quit. They have teamed up with the Earthday Birthday campaign for a common cause. They help you quit, you apply some of the money you save on cigarettes to Earth’s gift on earth day, you benefit, earth benefits. |
What makes this work better than things you’ve tried before? A number of things:
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Nicotine Solutions is a serious company founded by a former smoker that stopped smoking in 1978. They are offering a big discount for their services for smokers involved in Earthday Birthday. |
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It’s not just for you, it’s for the Earth. |
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Hundreds of thousands of other smokers around the world will be quitting with you, and you can keep in touch with them throughout. |
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Join our video campaign of how you are saving $10 for the earth from buying less cigarettes and post it along with all the others doing the same. |
Sound interesting? Here’s how to get involved:
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Go to Nicotine Solutions to check out a preview of what they do to see if it sounds reasonable to you. I think you’ll be impressed. |
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Tell Lela Bryan you want to join in through the Earthday Birthday campaign at easeout@nicotinesolutions.com. |
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Connect to other smokers doing the same process through our twitter, facebook, events listed, and other networks. |
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Everyone will be adding videos of how they are saving $10 – add your own if you like by going to Post Video. |
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Follow along with others around the world, tracking your progress and tracking the growing contributions for Earth’s gift. |
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Begin a life where you are looking forward to more than just your next cigarette and smiling inside knowing how your journey helped out you and Mother Earth. |
We’d love to hear how it’s going. Find us on twitter or facebook and let us know how it’s going, or add a comment below. We’ll be looking for your videos in the Eathday Birthday’s YouTube Channel too!
Thank you from us and Mother Earth.
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Raising funds to help the Earth this Earthday Birthday |
We have this exciting discussion going on in Facebook about collecting the donations into one pool so we can do something on a much grander scale than ever seen before.
The good thing about our presence on social networks is that it’s possible for us to be able to raise tens and thousands of dollars if we approach it the right way. If our core 100 people just get 10 of their trusted friends to join the cause… and if everyone just puts away $10… we’d have $10,000 off the bat right there and then. Now instead of increasing the amount per person, we can just spread the message out horizontally to a larger audience base, consequently inviting more people to join in. The best and most tested social approach of doing that is to choose the right ten people in the front place – if you get 10 people, who believe in the cause, suave to same moves, beat the same drums; then they would easily be able to invite ten of their close friends as well. So that can effectively result in 100 (core) * 10 (friends) * 10 (friends of friends) * $10 each = $100,000 within a day or so with zero marketing. I mean lets face it, in a world where people have at least 200 online friends here, a good 300 online friends there – finding ten isn’t the problem… the real problem is making sure we choose the right kind of people.
Follow this step by step guide to making a difference.
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Choose a charity you will support with a $10 donation (you will be sent an email with links to charities if you don’t have one). |
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Think of ten people you can depend on. People, who if they say they’re in, are good for their word. Remember, someone thinks you are! |
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Add your name and email address into the form below. |
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Add your ten contacts names and email addresses into the forms below. Warning: If you receive a notice telling you that your email addresses are invalid. Place the cursor before/ after the email addresses entered and click delete to remove spaces. |
| [iframe http://www.socialtraffic.biz/testing/vfg.html 600 720] Can’t see the form – Click here |
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Amend the message if you like. |
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Submit the form to your friends. You will be redirected to our survey form. |
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Complete this survey informing us of the charity you are donating money to and how much. |
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You will receive an email subscription CONFIRMATION in your email inbox. Follow these instructions to white list the email address support@socialtraffic.biz |
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CONFIRM your subscription. You will be sent a welcome email that includes a list of charities you may want to donate to. |
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Donate the amount of money you nominated in the survey or donate the money then return to the survey to report it. |
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You will receive another email explaining Social Traffic’s, Earthday Birthday plans for next year. The 40th anniversary. |
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Next week you will receive another email informing you of how much money we raised. |
Read our Earthday Birthday 2009 campaign below:
- Tiiimmbbbeeerr…..
- How can we help the Earth?
- Earth Day Birthday – Promoted by the Social Traffic Inc
- Raping what we love the most; our deceptive relationship with Earth
- Raising funds for Earth Day – the good type of pyramid scheme
- The complexities of trust in fund raising
- Becoming the trustee of our own contributions
- The girl who silenced the world for 5 minutes
- The Earthday Donation Wall
- Selecting a cause to donate funds to
- Saving is a prudent choice | Earthday Birthday 2009
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It’s Your Party, Care If you Want To |
Get involved!
Earthday Birthday is a huge movement, culminating on April 22. Thousands of people around the globe are already participating in numerous ways, and you can get involved too through many channels:
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Get connected. |
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Contribute to Mother Earth’s gift.
Save $10 on something you would normally spend it on, and dedicate it towards a gift for Earth. We’ll collect everyone’s $10 on Earth day and get the perfect gift for mother Earth! |
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Show the world you’ve chipping in.
Go to Post Video for instructions on posting your own video on your youtube page of how you are saving $10 for Mother Earth’s gift and where you are keeping it safe until the big day. See what others are doing at the Earthday Birthday Youtube Channel |
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Join the movement.
Become an evangelist and help us spread the word. Not only are you helping the cause, you’ll receive free, top-notch, hands-on training on harnessing the power of the social media networks as we run our campaign. |
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Host an event.
Publish your online event for Earthday Birthday. Follow the wizzard. We’ll get you hooked up! |
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Attend an event.
Events in your area will be listed closer to Earth day, stay in touch! |
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Learn more.
Read our stories here |
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Power-up your own efforts.
There are 100 million people out there. The world is listening. When you connect to us, you connect to them. Do you use Google Friend Connect yet? If you have your own blog and want to be heard you need to! Get a jump start at Roaming Heads – Google Friend Connect Search Directory. |
The Earth Thanks You!
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Earth Day Birthday |
Earth Day Birthday
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“Millions of people around the world are going to be celebrating Earth Day in April 22nd. We have the ability to connect all of those people and events, so that everyone can come together to buy Mother Earth one big significant gift – like a whole rainforest! It’s your party, care if you want to. Add yourself to the guest list!” |
Get the Story, Get Involved:
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Earth Day Birthday – Promoted by the Social Traffic Inc |
I wanted to publicly announce the Social Traffic Inc’s involvement with EarthDay Birthday for all external readers who haven’t been following us.
There are a number of interesting stories in this project. Basically this project is being done by the Social Traffic team for their first client Eventslisted.com. The Social Traffic Team was a byproduct of a collaborative thought leadership group on Facebook. These people met and talked about the social web and sought to help make it more quality-centric and relationship-based.
Through the outcomes of those discussions, the basis of this separate social marketing company came into existence – and today it rides on their collective capabilities. The group went through a few weeks of screening process through which is transparently elected its leadership group based on the input and skill levels of the initial members. After a few weeks of working together, it came down to a handful of strong passionate personalities, while the weaker or less committed ones faded away in the background.
Although all of their systems, models and strategies are different, what really set it apart was how intricately each shareholder’s value was linked to the selection process. Everything was based on the value added to what has become a team first community – people who provide the most value and spend the most time, will earn the greatest stake in the organization. This system was tricky, it had to be transparent to work and work it has – it has filtered out the non-value-providers be it through lack of commitment to the community or vision from the value-providers week after week, eventually resulting in the current, tightly aligned group left standing.
Earth Day
After the months of planning, the Social Traffic group is finally rolling out their first extensive marketing outreach for the EarthDay Birthday campaign.
Basically, anyone who would want to host an event on Earth Day (Aprill 22nd) can get on board the EDBD program. By doing that, Social Traffic Inc will help promote their events for them across social media. Events Listed offer a state of the art event management and social networking marketing platform, the can publish event pages that showcase audio, video and up to 30 other plug and play feeds and capsules for marketing their events. Social Traffic will help them manage brochures and posters as well as electronic invitations and viral ticketing commissions. They will also provide resources for managing budgets, tasks, sign ups, tickets etc driving hundreds of thousands of people into the Earth Day event pages.
For this first project, Social Traffic Inc will be doing all of this for free for those event organizers hosting Earth Day celebrations. The concept behind Earth Day is something very close to heart for the Social Traffic Inc and is their perfect way of officially launching their marketing services online. We’ll post out a list of the core group members along with their capabilities in a few days.
Watch out and let us know if you think you can help spread the cause in any manner.
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Our beautiful earth, how much are we indebted to you? |
Although our carbon emissions have increased immensely over the years, in many ways I feel like our new generation is more ‘aware’ about environmental issues than our forefathers ever were (perhaps this has to do with the fact that the issues are far more glaring today than ever).
For those, who have taken a back-seat on all the climate issues, it’s your chance to put your input in and let the world know you’re in on the game. First a little background:
Our gift, our earth, our life.
Every year, since 1970, the world commemorates the anniversary of the first environmental movement in this regard. It’s a day of showing unanimity, resolve and commitment to making the world a better place for everyone – regardless of class, culture, color. The movement was initiated in the States at a time when amidst other advancements, environment hazards had gained momentum. The founder of Earth Day, Gaylord Nelson proposed the idea to raise awareness amongst the masses in order to pressurize the government to take immediate action. As a result of this successful movement, the creation of the United States Environmental Protection Agency and the passage of the Clean Air, Clean Water, and Endangered Species acts took place.
By 1990, Earth Day went global, shedding light on the significance of environmental issues on a global front. Around 141 countries participated in this fight for a clean and safe environment and it continues to date. Environmental enthusiasts around the globe voice their discontent at the deteriorating state of the environment.
Since then, every year on April 22nd we demonstrate the resolve by doing charity, giving alms, participating in group activities, attending events, joining online causes, donating, ringing peace bells, rallying, tree-planting, car-free roads, and more.
People today, are changing their lifestyles to be more environment friendly. Recycling, resource preservation, banning plastic bags, sanitation, car-pooling, tree planting, alternative energy sources, promoting organic food are some of the individual and organizational initiatives that we see around us.
However, a lot of young people that I come across, want to pitch in to the cause, but don’t have the right platform to do so. They have energy and enthusiasm which isn’t channelized effectively.
First Earth Day, April 1970, San Diego College
Keeping this in mind, we’re starting an initiative to promote and plan massive global events on Earth Day 2009, all across the world. These events will require a lot of promotional efforts that we have open seats for. If you know anyone who wants to contribute his/her time to making this possible, please contact Glen on Skype (ID: glen.crosier) or opt-in here. Through these apparently small steps you can contribute a great deal in combating the environmental challenges we face today.
We want you to be part of the Earth Day Birthday success – and be able to tell your friends and families about your contribution to the world’s biggest event to date. From T-shirt designing, to promotions – our Social Traffic Leadership Group is going to guide you all the way. In fact, all those who opt in will get a chance to have free access to a series of cutting edge social media marketing training videos throughout the campaign. You will be assigned your own personal mentors to facilitate you in your work so that every contribution to Earth Day Birthday 2009 counts.
But here’s the real value and it’s value you cannot buy in today’s world. If you join the Social Traffic Inc team you will become an active participant in a massive social media marketing campaign on a global scale. We are talking about moving hundreds of thousands of people into physical events on Earth Day 2009. You will be directly involved in moving this many people through the execution of a strategically planned social media marketing strategy. You will do it under the guidance of a personal mentor whilst working along side some of the best modern day, new media marketers in the world. You will not only be taught how to plan and execute a conversation marketing campaign on Twitter, you will plan and participate in one. You will not only be taught how to dominate 5 of the top 10 results in Google for up to 30 competitive key word phrases,… you will plan, execute and track this as a member of a team working together to realize some ambitious, exciting yet attainable goals as one.
We are capping our first wave of evangelist at 150 people. We had 70 signed up before publishing this note. Our first wave launch their campaign next week. I don’t know about you guys but the only thing worse than being second, would be being third.
We want the world to stop and take notice of us. We want these events to be a raving successes. We want Obama’s cabinet to kudos us. We want to show our support to the great movements around us, like the “WE” campaign. We want to tell the world, that truly, it is time for change. We’re ready to take action. We want to save our planet from all of its perils. We want to promote peace and security and love.
This is a message for anyone who believes in this cause, to join in today. Become a part of history. Watch this video to see how movements are built.
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Earth Day Birthday, beyond 2009 – Join us! |
Welcome, you are here through an Invitation to become a part of history.
You’re influence in our “Earth Day Birthday fund raising efforts over the next ten years will become legend and for this, a cost of just $10 a year.
Leave your name and email address below so communication over the next 12 months is fluent. You must complete all the fields!
Our combined efforts will have an influential bearing on the legacy our generation leaves the next. Your effort in maintaining 10 relationships you can depend on to act when called to donate just $10 is a crucial factor in us all achieving something special together over the next ten years.
Failure will not be in people saying no thanks. Not interested. Failure is within those who say yes, then don’t act.
Thanks in advance.
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If you believe in the spirit of x-mas – Join this cause! |
The power of being ONE:
For a few days in a year, no matter where you are in the world, you are united in the celebration of the spirit of Christmas. For one moment – one day – this spirit gives us the strength, power and resolve to reach out and touch other people’s lives so that they can feel more comfortable. This spirit is about touching the people around us who may be away from home, or be worried about their job security, or tense about their socio-political conditions… and for a single moment, they can stop worrying and feel the comfort and warmth of knowing that they are a part of a global community of people who can, in fact, transcend boundaries and touch each others’ lives. A global community that can stand together for a moment to acknowledge each other and be one.
I remember how when we were young, Christmas season always brought with it cheers, happiness and joy. It still should – we’re stronger today because of the connections we have with each other. We’re closer today than we would ever have been without these social networking platforms. We have greater bonds today with like-minded people who believe in the same causes as we do. We can reach out to and influence thousands of people, just by introducing new ideas and thoughts.
Should we just sit back or actually do something about it?
We should be there for each other, and for those who are not so heavily connected, those who might be lonely or out of the country on Christmas.
I was thinking that we talk so much about communities, and all of you guys are full of so much energy and vibes – that what better time to put this traction into action than now? This is our time to shine as humans and people with hearts and souls. We need to think about how we can spread the message of love and smiles all through the internet, as a demonstration of how we can stand together as a global community – as a demonstration of how we can touch people’s lives by reaching out to them – as a demonstration of how we will not let global or political issues disillusion us – as a demonstration on how we can unite with people the world over to spread the message of love and unending support to peace.
Till Schilling, someone I deeply respect, pointed out to the bigger problems in the world today, which we can’t blindfold ourselves from. We can’t shut our eyes and act happy, when we know a lot of things need to be fixed. In his comment, he also pointed out to a solution which I believe we can implement starting today. He said “We need to shift away from fear based beliefs to a more love centered and tolerant community and environment – expanding from each home town to county to district, to country to the world over.”
I’m looking around on the blogosphere and social networks – and am surprised to see that very few people are talking about the spirit of giving and sharing – about spreading love – about adding color to our lives.
How can we spread the spirit of Christmas?
If each of us can proudly stand up together to show everyone that the Christmas spirit unites without boundaries, and to touch the lives of those who are lonely for a moment so that they can share the Christmas joy, we will in effect be part of making a global statement of peace and love.
This is a call-out to all of you compassionate, passionate and dedicated people – to open your hearts to spreading peace and love – to open our eyes to the people around us that we can reach out to and touch.
Become the “ambassador of the Christmas Spirit” this Christmas – Change your profile photo to one that represents the true Christmas spirit as a statement of proudly spreading love. Lead other people by example. Here’s how you can get started;
1. Change your profile picture to one that shows the spirit of Christmas. For those of who don’t have such photos (or can’t get them taken in time) can use the ElfYourself Facebook App to easily make creative Christmas photo for your profile pictures.
2. Add this note to your profile page to let your networks follow your lead
3. Find people on Facebook who do not have a lot of friends and share this note with them – let them be part of a bigger global community.
4. Let this spirit spread far and wide – as much as you possibly can. This is a statement that should make the world to stop for a while and take notice. A statement that believe in effecting lives, being one, global peace and the spirit of sharing joy.
Why would it matter?
If for one moment, people can forget their tensions and worries and be part of something that brings them joy; then we will have achieved our mission this Christmas. This is The Facebook x-mas love campaign – lets “Be the Change” by being the core group that spreads this message across thousands of people on Facebook.
Our objective is to blanket Facebook with Christmas love and cheer, to fight whatever it is that makes us tense and worrisome when we look ahead to the year to come, to share the spirit with other people all across the world. This participation – working on a common goal — is what makes a crowd into a community, a group into a tribe, a belief into a cult. When we make this statement together for a grander cause… for the world to follow suit… we will have earned the right to be called a community of thinkers and influencers, and more than anything else – a community of people with hearts and a lot of love to spread this Christmas.
This campaign is dedicated to Adin Ryneveld:
A friend of mine, Adin Van Ryneveld has taken the lead to spread this Christmas spirit by donning his hat at a charity party and putting it as his profile pic for the world to see. Thanks Adin, for showing us the spirit of Christmas – and for bringing in color into the otherwise dull Facebook world.
I’ll end this note with Michael Todd’s words, as they couldn’t have come out at a better time:
“we are all connecting here with a common vision. This is the age of consciousness. Where is the love y`all?”
Wear yours hats, take a snap – show us your love! The Facebook X-Mas Love Campaign Starts!
Simon U Ford
http://www.twitter.com/SimonFord
P.S: You never know, there just might be something under the tree for all us kind hearted, festive spirited Social Media tragics at the end. *shrugs*
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Let the Christmas spirit go on… |
Until just a few years ago, I would never have imagined considering people (that I have never met) to be part of my inner circle of trust. Today, I realize that you guys have given so much of your time to me, and we have shared so much value and insight together that I cannot close my eyes to the fact you are a huge part of my life now.
The Christmas spirit has to go on:
Vicki said the other day: “There are a lot of lost souls, and struggling families in this economic Tsunami we have been hit with. I try and lend assistance each and every day. Christmas 365/24/7”
This really got me thinking hard about the things happening around us. The economic condition is actually a blessing for us in many ways. It is a time for us to sit back and reconsider our policies, a time to rehash our marketing strategies to focus more on cost-effective guerilla techniques, a time for us to value the things that we used to take for granted, a time for us to expand our networks across the globe, a time for us to give a caring hand to those who are knee-deep in trouble or debts, a time for us to take time out for those who matter to us, a time for us to start those ventures we never got around to, a time for us to discover our inner potentials.
The whole world is open to new idea’s, we have been cured of the blind faith we once placed in our major financial institutions and every ones mind is set to explore new possibilities, new ways of valuing our relationships (with customers), a new emphasis on valuing and servicing what we have, without the distraction of looking for more. The economic downturn has cured us of this mind set.This is the only period in my life time where the entire world is open to new ways of thinking about everything. What an exciting period to be in business this next 18 months is going to be. Don’t let anyone talk you into seeing it any other way.
I have come across people who have taken a serious stand on not spending money on shopping this Christmas. “What’s Christmas got to do with shopping?” they ask. Shopping and gifts became a way to celebrate Christmas joy, and for generations we have been following it with a blindfold on. Sure if you can afford it, get gifts for the family – but not to an ostentatious extent. Give that money to people who need it instead, or save it for some important family trips in the year ahead.
What makes a campaign a success? Food for thought:
The Christmas campaign has caught on so fast, that it’s an amazing illustration of the power of social media. Here’s how I perceive the underlying reason why a campaign like this spreads so quickly:
If you have the right cause people back it –- if enough people support a cause, a group of evangelists will always lead the tribe or community in it’s drive –- if these evangelists are natural born leaders the message behind a cause will travel across social media very quickly -– if the message is heard by enough people and told by people they respect, more and more people join in becoming evangelists of the cause –- if enough people join in a short enough period of time, the cause becomes validated as something everyone is participating in –- as any cause becomes validated by the masses, the individuals bound by the cause become stronger and tighter -– the tighter a community becomes, the more people want to join it, the more people who want to join a community, the more influential a community becomes.
This FB Christmas campaign has given testament to that fact – the cause that brought our Facebook community together was Christmas, the message was to spread Christmas cheer throughout an existing community and this message spread like wild fire, the cause influenced tens of thousands of people to act in changing our profile pictures to one that represented Christmas cheer. This pulled sections of our Facebook community tighter.
Christmas will pass soon and with its passing the community of people who have shared this campaign will loosen again and with this loosening so to will our ability to influence others into acting diminish. I want everyone in the Social Traffic group to remember how easy this Christmas Cheer campaign happened. Please keep it in mind because this can be extrapolated for other, bigger or smaller campaigns,.. where ever the leadership, fundamentals and motives are right. In fact this will be extrapolated in a much, much bigger way over the coming months by the Social Traffic group.
As many of you know, the Social Traffic group is taking on a massive Social Media campaign this April. Since the coming weeks will be a little lighter on everyone’s work schedule (most of the people will be away from work till beginning of January), we can channelize this time to make our roles and responsibilities in the ST group more clear. I have planned a set of posts/notes in the coming week after Christmas that I believe define a mind set we need to adopt as a group if we are going to set ourselves in a direction that will lead towards achieving something remarkable together, come April this year.
A growing tribe:
The leadership group behind Social Traffic has been working on a video montage of the Christmas cheer campaign that will be published in the coming days.
For now, here is a short image collage of a few of the people who have been touched and been touched with the Christmas cheer. If your picture is in there, tag it. If not, let me know. On December 31st everyone votes for the best picture.
Merry Christmas to all of you – and let us not forget the spirit of Christmas for the year to come. Here’s a link to the tagged image on Facebook, and here’s one to the post.
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